Thursday, May 7, 2020

Necessity is the mother of innovation

This saying got hit to the Mr. Amit Agarwal
Since our honorable Prime Minister, Mr. Narendra Modi declared nationwide lockdown and due to this many industries grounded and among them, agriculture hit so hard.
In the first phase of the lockdown, the most prominent impact was felt in the food supply and on essential things. Due to closure of all APMC market (mandi) farmers find very difficult to sell their harvested crops to the people, for them a Delhi based start-up AGRIBAZAR come as their savior.

About Agribazar
Agribazar was founded by Mr. Amit Agarwal founded in 2017. With the vision of the modern ecosystem. AgriBazaar is a one-stop AgriTech platform for Precision Agriculture, Warehousing, Agri-Trading and Finance & Payments.

The E- mandi model

AgriBazaar has replaced the physical mandi online and married it with trading features. Once a farmer registers and lists his product, buyers can place their orders. They are encouraged to top up their AgriPay wallets to show willingness for purchase.

After a transaction is processed, the start-up facilitates the logistics of picking up the product from the farmers' doorstep and transporting it to the buyers' warehouse. It deploys its own staff and vehicles, and partners with local transporters and even large logistics operators for the delivery of the product.

Buyers get access to more than 12,000 suppliers (which includes farmers and village-level traders). Each supplier is verified by them based on KYC registrations. Buyers get access to supplier ratings and a wide selection of products at the time of purchase. It helps them to gain their trust.

How it is done
 

AgriBazaar also helps buyers from MNCs to small-scale industries with better price discovery and sellers with more targeted marketing of their products. It charges a transaction fee from buyers, while farmers can sell their products at no additional cost.

Boost in their business after COVID- 19 

AgriBazaar has recorded a significant jump in transactions and inquiries following the COVID-19 the outbreak, with people avoiding crowded places like food mandis.
Agribazar volumes have been very high in the last few weeks after the closing of APMC markets. Transactions have grown by 400 percent in one month. We are getting 500+ farmer requests per day. Farmers also get better deals digitally and can save up on transportation costs if they sell through an e-mandi.
Now they focus on products which have a shelf like of 3-4 months and this situation they have their bestselling food products like - dry items like pulses, oilseeds, mustard, millets, wheat, soybean, sugar, milk powder, and fruits like grapes, litchis, and mangoes.

Major farmers are from Rajasthan, Maharashtra, and Madhya Pradesh. AgriBazaar has also partnered with co-operative societies for sugar and pulses. Agribazar has started improving slowly in the last 10 to 12 days after the MHA’s renewed guidelines on “essential services”. 

Success and plan for future

MR. Amit is a very visionary person he claims that they have grown up 100 %GMV (gross market value) since 2017 and facilitated around 2.25 million transactions and do business with the trading of around Rs. 8304 crores of items.
Till now the whole financial is handle by himself of around 24 cr. He invested in the business coming from parent company StarAgri (which is into agri-warehousing and Agri commodity marketing). 

In the upcoming future, they will raise a fund of around $15 to $20 million to expand their operations in every city and village of India



Thank You,
Regards,
Ashish Panchal,
E-Cell,
IBS Mumbai.

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