As
Schools, colleges, and tuition classes are closed due to Covid-19 Lockdown across
the whole country. Ed-Tech companies are coming forward to help those students.
Ed-tech start-up has grabbed this opportunity very well. All the companies are
trying to engage more and more students into the online studying portal. Ed-Tech
companies are leveraging the ease of access, availability and free content to
drive more and more consumption on their platform and they are expecting once
the lockdown is over they will be able to convert
25-30% into paid customers.
25-30% into paid customers.
·
Byju has got 60% increase
in the number of new students using their app.
·
Vedantu has seen 52 times
more surge in the users during the lockdown.
·
Toppr another Ed-tech
company has seen 50% growth in new subscribers.
·
Also many well know
B-School has started providing online free courses like Oxford, Cambridge, etc.
Earlier
online teaching platform was seen as a secondary option and major of the
students opted for the offline study methods but with the time online teaching
has taken a new shape and is one of that industry which has not been affected
with the COVID-19 lockdown. Not only the students but also mane professionals
are using this time and are upgrading their skill by learning new skills online.
It seems that ed-tech companies are the future of our education companies.
There are high chances that in the future we can see that this ed-tech company turns out to be deemed university and people might be applying to study there.
Ed-tech companies are growing so rapidly that it is expected they might create
employment opportunities for approximately 3000-5000 people. The investment in the Edtech sector amounts to 18.66 billion dollars globally, counting
investors such as Facebook, Matrix Partners, and GGV Capital. India is one of
the countries where the most significant growth of EdTech firms is taking place. Ronnie
Screwvala, the owner of upGrad, reported that his company's staff
doubled this year and that he projects tripling it by 2021. In the last two
months alone, when news of a possible epidemic with pandemic potential began to
spread, the company hired more than 200 graduates and post-graduates from 20
different universities.
The Coronavirus
crisis, coming as it did at a critical time in the educational calendar, has
triggered a conversation about the future of education in India. Such questions
are fuel for the online education industry which has both the ability and the
technical know-how to scale up rapidly. Amidst the economic gloom and doom, this
is one sunrise sector in India worth keeping a firm eye on. More unicorns might
be waiting in the wings.
Thank You,
Regards,
Prerak Shah,
E-Cell,
IBS Mumbai.
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